Cold Months Warmed By Atomic Fusion’s “Be Energetic!” Approach To Interactive Marketing
January 31, 2007
Filed Under Press Release
In the annual push to roll out new websites, companies often miss the mark in communicating effectively with its customers, prospects, strategic partners, investors, prospective employees, and current employees. Through its “Be Energetic!” approach, Atomic Fusion works with its clients to determine how their website and other interactive channels can be used to proactively improve communications with a range of audiences, not just their top sales prospects.
Shawn Keith, strategy director and co-founder of Atomic Fusion said, “Our focus is to help companies to embrace interactive marketing as a way to improve communication with a company’s customers, prospects, strategic partners, investors, and employees. Until recently, most companies thought of their website as a necessity for reaching a defined sales group. We have found that companies are not thinking about the big picture when planning interactive marketing initiatives. Many are missing out on opportunities to reach people that their competitors are currently neglecting.”
“A website can be a powerful tool for building ongoing relationships. Companies that do it right, take a giant leap ahead of their competitors, while strengthening bonds with its prospects, customers, and even with a new employment prospect,” Keith added.
Atomic Fusion is currently utilizing its “Be Energetic!” approach for companies such as Boys & Girls Clubs of America, c360, Kurt Salmon Associates, iVision, Iron Data, Audit6, and MarketSquare Solutions.
About Atomic Fusion, Inc.:
Founded in 1998, Atomic Fusion® is an award-winning interactive marketing firm that provides strategically focused brand solutions for growth and Fortune 500 companies. The company’s core focus is to build and enhance clients’ interactive presence through brand & identity creation, design & development of marketing-oriented websites, user interface design & web application development, and promotional ideation & execution. Atomic Fusion’s solutions are driven by well-defined return on investment goals and objectives that maximize its clients’ interactive investment. Client experience includes work for companies and organizations such as Boys & Girls Clubs of America, CheckFree Corporation, Equifax, HSBC, and Turner Entertainment Group. For additional information, please visit www.atomic-fusion.com.